How Does Omaze Make Money? | The Business Model

Omaze is a for-profit company that uses online lotteries to raise money for charity. For a small donation, entrants have a chance to win once-in-a-lifetime experiences with celebrities or other VIPs. Omaze takes a cut of the donations for itself, and the rest goes to the chosen charity.

The company was founded in 2012 by Matt Pohlson and Ryan Cummins. It has since hosted over 1,000 lotteries and raised more than $85 million for charity. Omaze’s biggest fundraiser to date was a chance to win a lunch date with President Barack Obama, which raised more than $4 million.

To make money, Omaze take a commission on all donations raised through their platform. For example, if someone donates $10 to enter a raffle to win a chance to meet Ellen DeGeneres, Omaze would keep $2 of that donation.

Company NameOmaze, Inc.
Company TypePrivate
FoundersMatt Pohlson, Ryan Cummins
Founded Date2012
HeadquarterCulver City, California, United States
WebsiteVisit Website

How Does Omaze Work?

Omaze is a website and online charity auction that allows people to donate money in exchange for unique experiences and opportunities with celebrities and other high-profile individuals. Omaze donors are entered into a randomized drawing in which they can win anything from a meet-and-greet with their favorite celebrity to a chance to have lunch with the President of the United States.

The company has partnered with celebrities and organizations to offer experiences and prizes such as meeting celebrities, traveling, and attending red carpet events.

Donors are entered into a lottery where they can win prizes donated by the celebrity or organization. Omaze sends out an email notification to the winner if they are chosen. The company does not reveal who the winners are unless they agree to do so.

How Does Omaze Make Money?

In a time when online giving is on the rise, Omaze has found a way to make money while also giving back. The company has successfully merged the worlds of charity and sweepstakes, and in the process has raised millions for various causes.

Omaze’s business model is based on the idea that people are more likely to donate if they have a chance of winning something in return. This is particularly true if the prize is desirable.

Omaze offers a wide variety of prizes, including trips to exotic locations, meet-and-greets with celebrities, and exclusive access to events. In addition to its online lotteries, Omaze also sells merchandise such as T-shirts and hats.

How does Omaze make money? It’s a question with a somewhat complicated answer. Essentially, Omaze sells entries into sweepstakes in exchange for donations to charity. For example, a person might enter to win a chance to have lunch with a celebrity by donating $10 to charity. Omaze takes a cut of the donation as payment for hosting the sweepstakes.

Omaze charges range between 12 and 20%. Therefore, if you donate $100, Omaze will earn between $12 and $20.

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Who Is The Owner Of Omaze?

Currently, the ownership structure of Omaze is not publicly disclosed since the company is still privately owned.

It is, however, reasonable to assume that the founding team retains the majority of shares on an individual basis.

FirstMark capital one of the lead investors across most funding rounds is probably the largest shareholder of Omaze.

What Is The Funding & Valuation Of Omaze?

Crunchbase reports that Omaze has raised 127 million dollars in venture capital across eight rounds.

FirstMark, Pegasus Tech Ventures, Moore Strategic Ventures, Sand Hill Agents, and many more are some notable investors.

Omaze is not required to disclose revenue or valuation figures to the public as a private company. This could occur if the company decides to go public in the future.

Key Takeaways From Omaze Business Model

  • Omaze is a company that uses online auctions to raise money for charity.
  • Their business model is unique in that it allows people to donate money to charity in exchange for prizes.
  • This gives people the opportunity to win amazing prizes while also helping out a good cause.
  • Omaze has been very successful, and has raised millions of dollars for charity.
  • Some of their most popular prizes include meeting celebrities and traveling around the world.
  • Omaze is a great way to support charity, and it offers a unique experience that is not available anywhere else.


What is the catch with Omaze?

Omaze is a website that allows users to donate money to charity in exchange for a chance to win experiences and items. Sounds great, right?

There is one catch: the more you donate, the better your chances of winning. This means that people who can afford to donate more have an advantage over those who cannot. Omaze takes a lot of heat for this, but they argue that it is simply a way to encourage people to give more.

Regardless of whether you agree with their business model or not, Omaze is doing some good in the world by raising money for charity.

What are the odds of winning Omaze?

It’s hard to say for sure, but the company does offer some insight into how the process works.

For starters, there are a limited number of tickets available for each drawing. This means that your chances of winning go up as more people enter the contest.

Additionally, Omaze offers different ways to enter, which gives you more opportunities to win.

The odds also depend on what kind of prize you’re vying for. Some contests have better odds than others, and larger prizes tend to be harder to win.

Generally, if 200 people were to enter, your odds are 1 to 199. The probability you’ll win is 1/200 which is about 0.5%.

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Does anyone win the Omaze houses?

There are numerous reports of people who have entered Omaze contests and did not win the grand prize. On the other hand, there have been cases where people actually won mansions worth £3,500,000.

There are no guarantees that anyone will ever win one of the houses offered as a prize. In most cases, the odds of winning are very slim. Nevertheless, people continue to enter these contests in the hopes of winning a dream home or other high-value prize.

Can you sell the Omaze house if you win?

If you’re the lucky winner of Omaze’s latest sweepstakes, your dream home could be just a few clicks away. But can you actually sell the house if you win? The answer is yes – but there are a few things to keep in mind.

For starters, it’s important to check with the Omaze team to make sure the house is actually available for sale. Depending on the location and other factors, the winner may need to wait some time before they can take possession of the property.

In addition, there may be some restrictions on who can buy the house. For example, if the winner lives in a jurisdiction that doesn’t allow foreigners to own property, they would have to sell it to someone within their own country.

Finally, there’s always the question of price.

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Do free entries win Omaze?

There’s a lot of debate surrounding whether or not free entries actually help people win Omaze contests. Some people say that if you want to increase your chances of winning, you should enter as often as possible – even if that means spending money on multiple entries. Others believe that the free option is just as good, if not better, than paying for entries. So, what’s the truth?

Well, unfortunately, there’s no definitive answer. A lot depends on the contest and the odds of winning. However, in general, it seems that free entries do have a chance of winning – but they’re not always guaranteed.

In some cases, you might be better off spending a little bit of money on extra entries; but in other cases, the free option could be more successful.

Can you win Omaze twice?

Yes, you can win Omaze twice – but you may not receive more than one Major prize within the same 18 month period. For example, if you were to win a trip to London in a contest sponsored by Omaze, you would not be eligible to win another trip anywhere for eighteen months. However, if the prize is something like a $100 Amazon gift card, you could potentially win again right away.

Does Omaze sell your information?

Some people are concerned that the company sells the personal information of its donors to third-party companies. Omaze denies these allegations, stating that it does not sell donor information. The company also says that it does not share donor information with other organizations unless the donor agrees to it.

How do I change my email on Omaze?

If you need to change your email on Omaze, you can contact their customer service. They will be able to help you change your email on your account. Make sure to provide them with the correct information so they can update your account.

How do I unsubscribe from Omaze?

If you no longer wish to receive emails from Omaze, or if you’ve decided to donate to a different charity, there are a few ways to unsubscribe.

To unsubscribe from Omaze emails, simply click the “unsubscribe” link at the bottom of any email.

If you have more than one email address associated with your Omaze account, make sure to unsubscribe from each address individually.

You can also unsubscribe by visiting Omaze’s website and logging in to your account. Once you’re logged in, click on the “Profile” tab and then select “Email Preferences.” Click the “Unsubscribe” button and then confirm your request.

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Steve K

An enthusiastic human being with determination and zeal to explore new ventures. Steve is an entrepreneurial spirit searching for changes and learning to exploit them as opportunities and impacting people for good.

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